Website for customizable eyewear for kids
I was reponsible for the Art Direction/Design of the website. David Carillo did an amazing job with the overall ideas and execution of the photography. The comps I'm showing were done before the photoshoot, so they don't have the updated imagery. You'll have to visit the site to see those. Kasey Mahoney did an awesome job creating the Friends of funoogles characters.
We wanted to make sure the site not only highlighted these assets, but also added to the brand story. Beyond just buying the glasses, we also wanted users to learn about where funoogles came from and where they're going as a brand.